OpenAI and Vertigo Films Advance AI-Driven Feature Film with 'Critterz' Adaptation

OpenAI Hopes Animated 'Critterz' Will Prove AI Is Ready for the Big Screen
CNET

Key Points

  • OpenAI and Vertigo Films are adapting the 2023 short film Critterz into a full‑length feature.
  • The project has a budget of less than $30 million and aims for a nine‑month production window.
  • Chad Nelson, the original creator, will oversee visual development, while James Lamont and Jon Foster will write the script.
  • Human sketches will be processed through advanced OpenAI models to animate the film.
  • The film targets a Cannes Film Festival debut the following May.
  • Production involves AI‑focused studio Native Foreign.
  • Advances in AI image and video tools have reduced previous quirks like unrealistic anatomy.
  • The initiative highlights ongoing debates over AI use in creative industries and related copyright lawsuits.

OpenAI and production studio Vertigo Films have announced a collaborative effort to turn the 2023 short film Critterz, originally created as a showcase for OpenAI's DALL·E image generator, into a full-length family adventure. The project, budgeted at less than $30 million, aims to complete production within roughly nine months and target a debut at the Cannes Film Festival the following May. Creative specialist Chad Nelson, who directed the short, will oversee the expansion, while seasoned writers James Lamont and Jon Foster are attached to pen the script. The production will blend human sketches with advanced AI models to animate the film, reflecting a broader push toward AI‑enabled filmmaking despite ongoing industry controversy and copyright concerns.

Project Overview

OpenAI and the UK‑based production company Vertigo Films have revealed plans to develop a feature‑length adaptation of Critterz, a short film released in 2023 that served as a demonstration of OpenAI's DALL·E image‑generation technology. The original short presented a whimsical take on the nature documentary genre, featuring forest creatures that suddenly demonstrate an ability to understand and converse with the narrator. The full‑length version is intended as a family adventure that will "expand the world of the so‑called Critterz characters," according to Vertigo Films. The project is being produced on a budget of less than $30 million, with an accelerated timeline of around nine months, positioning the film for a potential premiere at the Cannes Film Festival the following May.

Creative Team and Production

The short film was written and directed by Chad Nelson, who now serves as a creative specialist at OpenAI. Nelson utilized DALL·E to generate the visual assets for the original, then applied traditional animation techniques to bring the characters to life. For the expanded movie, he will continue to guide the visual development, while seasoned screenwriters James Lamont and Jon Foster—known for their work on the movie Paddington in Peru—have been tapped to write the script. Production studio Native Foreign, which incorporates AI into its workflow, is also participating in the effort. Early stages of production are already underway, and decisions regarding the voice cast are expected shortly.

Technology and Workflow

The film’s production strategy involves feeding hand‑drawn sketches from human artists into AI tools to generate the final animation. Nelson has indicated on LinkedIn that the project will employ the latest research models from OpenAI to innovate new production workflows. This approach reflects significant advances in image and video generation since the short’s debut; earlier AI tools often produced anomalies such as irregular finger counts, whereas current models can render more realistic visuals. Industry‑wide tools like Google’s Veo 3 are cited as examples of AI systems capable of producing content that blurs the line between authentic and synthetic media, increasing the challenge of distinguishing real footage from AI‑generated material.

Industry Implications

The initiative underscores a broader trend toward integrating generative AI into the filmmaking process, a shift that has sparked both excitement and controversy. Proponents highlight the potential for faster, cost‑effective production and new creative possibilities, while critics raise concerns about the artistic integrity of AI‑generated content and the ethical implications of using machine‑learned models trained on copyrighted material. Open three>OpenAI and other AI companies currently face lawsuits from entertainment and media firms alleging that their training datasets infringe on copyrighted works, and that the resulting tools can produce outputs that closely resemble protected characters.

Future Outlook

Beyond the technical and legal dimensions, the project raises fundamental questions about audience reception: whether viewers will embrace a fully AI‑augmented feature film and how the industry will balance innovation with traditional craftsmanship. As OpenAI and Vertigo Films move forward with Critterz, the outcome may serve as a bellwether for the viability of AI‑driven storytelling in mainstream cinema.

#OpenAI#Vertigo Films#Critterz#Chad Nelson#James Lamont#Jon Foster#Native Foreign#generative AI#AI animation#DALL·E#film industry#copyright lawsuits#AI controversy
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