Google AI Mode Adds Agentic Features for Ticket and Appointment Booking
Key Points
- Google AI Mode now handles ticket purchases and beauty/wellness appointment bookings.
- Users can request specific criteria and receive curated, real‑time options.
- Feature is limited to participants in the U.S. Search Labs experimental program.
- Google AI Pro and Ultra subscribers enjoy higher usage limits.
- The rollout follows earlier AI Mode tools for restaurant reservations and study‑plan assistance.
- AI Mode operates in over 180 countries, aiming to embed transactional AI into Search.
Google has expanded the AI Mode feature in Search with new agentic capabilities that let users request real‑time ticket options and schedule beauty or wellness appointments directly within the search experience. The functionality searches across multiple platforms, curates results, and links users to the appropriate booking pages. The rollout is limited to users who have opted into the experimental Search Labs program in the United States, with higher‑limit access for Google AI Pro and Ultra subscribers. This update follows earlier AI Mode enhancements such as restaurant reservations and study‑plan tools.
Expanded Agentic Capabilities in Google AI Mode
Google announced that its AI Mode, a feature that allows users to pose complex, multi‑step queries within Search, now includes agentic capabilities for booking event tickets and scheduling beauty and wellness appointments. Users can issue natural‑language requests such as “Find me two cheap tickets for the Shaboozey concert coming up” or “Book a facial appointment next Friday,” and the system will search across multiple websites, compile a curated list of options, and provide direct links to the relevant booking pages.
The new functionality is available to users who have opted into Google’s experimental Search Labs program in the United States. Subscribers to Google AI Pro and Google AI Ultra receive higher usage limits for the feature. The rollout builds on earlier AI Mode experiments that allowed restaurant reservations and introduced tools like a Canvas side panel for study‑plan creation and Google Lens integration for desktop‑screen queries.
How the Feature Works
When a user submits a request, AI Mode conducts real‑time searches across a variety of reservation and ticketing platforms. It then surfaces a shortlist of results that match the user’s criteria, such as price range, seat location, or service type. The user can review the options and follow a direct link to complete the purchase or reservation. Google emphasizes that the feature is rooted in its core quality and safety systems, though it remains an early experiment and may occasionally produce errors.
Context and Reach
AI Mode was first launched in March as a competitor to services like Perplexity AI and OpenAI’s ChatGPT Search. Since its debut, the feature has expanded to more than 180 countries. The recent addition of ticket‑booking and appointment‑scheduling capabilities marks the latest step in Google’s effort to embed practical, transactional AI assistance directly into the search experience.