Napster Revives Brand with AI-Powered Napster View for MacBooks
Key Points
- Napster, formerly a music‑sharing service, relaunched under Infinite Reality.
- Napster View adds a holographic AI assistant to MacBooks with Apple Silicon.
- The device displays a library of about 15,000 AI agents with diverse skills.
- Agents can see the screen and camera feed, offering contextual help.
- Powered by models from Microsoft, OpenAI, and Google Gemini 2.5.
- Eleven Labs provides the voice synthesis for agent interactions.
- Digital twins can act on the user’s behalf and summarize information.
- Music AI agent Nyx creates original songs about AI topics.
- Pricing starts at $99, with additional service fees for AI access.
- Designed as a desktop‑focused alternative to wearable AI devices.
Napster, the former music‑sharing service now owned by Infinite Reality, has launched Napster View, a hardware‑software suite that adds a holographic AI assistant to MacBooks with Apple Silicon. The attach‑on‑screen device displays a library of around 15,000 AI agents with distinct personalities and skills, ranging from design helpers to well‑being guides. Powered by models from Microsoft, OpenAI and Google Gemini, the system can see the user’s screen and camera feed, offer contextual advice, and even create digital twins that act on the user’s behalf. Pricing starts at $99 plus service fees.
Background and Rebranding
Napster, once known for pioneering music sharing, resurfaced after being acquired by Infinite Reality. The company rebranded simply as Napster and announced a new product line aimed at integrating artificial intelligence directly into personal computing workflows.
Napster View Overview
Napster View is a combined hardware and software solution designed for MacBooks equipped with Apple Silicon (M1 or newer). The hardware component is a holographic screen that attaches to the top of the MacBook via a cable, providing a floating visual interface above the display. This interface hosts a library of roughly 15,000 AI agents, each with unique looks, personalities, and specialized skill sets such as design assistance, well‑being coaching, creative brainstorming, and even chief‑of‑staff functions.
Agent Capabilities and Demonstrations
In live demonstrations, the agents were shown helping users edit images in Photoshop, drafting business‑plan briefs, and offering critical feedback when appropriate. The system can read the content on the MacBook screen and, with user permission, access the built‑in camera to gather contextual cues, allowing agents to provide tailored advice, such as fashion suggestions based on what the user is wearing.
Underlying Technology Partnerships
Napster View leverages a mix of large‑language models from Microsoft, OpenAI, and Google’s Gemini 2.5, automatically selecting the most suitable model for a given task. Voice synthesis and conversational quality are enhanced through a partnership with Eleven Labs, which supplies the polished speech output heard from the agents.
Digital Twin and Music Features
A standout feature is the ability to create a digital twin—a personalized avatar that can appear on other Napster View devices or on the desktop. These twins can converse on the user’s behalf, gather information, and later provide summarized insights via email. Music remains part of Napster’s DNA; an AI agent named Nyx, presented as an R&B singer‑composer, generated original songs discussing AI’s impact on jobs, showcasing the platform’s creative potential.
Agent Evolution and Social Presence
If an existing agent cannot address a user’s request, the system instantly generates a new one to fill the gap. Each agent maintains a social feed, posting content and even personal‑style photos, giving them a persistent online persona.
Pricing and Market Outlook
Napster View is priced at $99 for the hardware, with additional service fees for ongoing access to the AI agent suite. Observers note that the product ties AI functionality directly to the desktop environment, potentially offering a less intrusive alternative to wearable AI devices. The combination of a holographic display, extensive agent library, and integration with leading AI models positions Napster View as a compelling tool for creative professionals and power users seeking real‑time, contextual assistance.