Canva Expands AI Toolkit with Magic Media, Free Credits and Pro Options
Key Points
- Canva’s Magic Media suite generates images, videos, documents, spreadsheets and code.
- Free plan includes fifty photo credits and five video credits for lifetime use.
- Credit usage is tracked in the Magic Media panel and stored assets don’t consume additional credits.
- Users are automatically opted out of AI training on their content for privacy.
- Canva Pro, priced at $15 per month, provides higher credit limits and extra features.
- Reference‑image uploads and preset styles help tailor AI output.
- Third‑party AI models are accessible through the Apps menu.
- Generated assets are saved to the library for easy reuse.
Canva has broadened its generative AI offerings through its Magic Media suite, letting users create images, videos, documents, spreadsheets and even code. The free plan includes a set number of photo and video credits, and users can opt out of AI training on their content. While the basic tools are accessible at no cost, Canva Pro—priced at $15 per month—offers additional credits and advanced features. The platform also supports third‑party AI models, style presets and reference‑image uploads, making it a versatile option for creators of all skill levels.
AI Suite Expansion
Canva continues to build on its reputation as a user‑friendly graphic‑design platform by integrating a full suite of generative AI tools. The company’s in‑house AI, branded as Magic Media, enables users to generate images, videos, draft documents, work on spreadsheets and even write code. This broad functionality aims to keep Canva relevant for both casual creators and professionals who need AI assistance across multiple content types.
Free Plan Credits
The free tier of Canva now comes with a predetermined bundle of AI credits: fifty photo credits and five video credits that last for the lifetime of the account. Each time a batch of images or a video is generated, a credit is deducted. Users can monitor the remaining credits via a tracker at the bottom of the Magic Media panel. The credits are stored in the user’s library, allowing reuse of generated assets without consuming additional credits.
Professional Features and Opt‑Out Options
Canva automatically opts users out of allowing the company to train its AI models on their generated content, a feature highlighted for professional use cases where data privacy is a concern. The AI‑generated images are delivered without watermarks, giving creators flexibility to use them in commercial projects. For those who need more extensive AI usage, Canva Pro is available for $15 per month, offering higher credit limits and additional capabilities.
User Experience and Customization
Within a Canva project, users can access Magic Media from the left‑side menu or via the “Canva AI” button above the search bar. The interface includes a prompt box for describing the desired output, an “Inspire Me” button that suggests random prompts, and options to upload reference images to guide the AI toward a specific aesthetic. Canva also provides preset artistic styles such as filmic, 3D and anime, which users can select directly.
Beyond the native AI models, Canva integrates third‑party AI services. Users can explore these by selecting “Apps” from the side menu and searching for tools like ProfilePhoto or LogoGen. This flexibility allows creators to experiment with a variety of generative models within the Canva environment.
Asset Management
All AI‑generated assets are automatically added to the user’s library and uploads tab, making them easy to locate and reuse across different projects. Because the assets remain in the library, creators can insert them into new designs without incurring extra credit costs, streamlining workflow and reducing the need for repeated generation.